Cheers to 50 years with Posties Pride

Jersey Post x Stinky Bay

Stinky Bay's mascot Sven became an underwater postie for our recent collaboration with Jersey Post. With the concept developing from an internal naming competition, the name 'Posties Pride' was chosen.

Branding / Graphic Design / Print

Our design team started illustrating, and soon a few different options were whittled down to the one winner – an underwater scene featuring Sven in the Jersey Post uniform, delivering letters under the ocean in his submarine.

The beer was presented to staff members at their 50th Anniversary party and is completely exclusive to Jersey Post – therefore not being sold anywhere.


Fancy a custom label for your event? Whether it is a wedding, special birthday, anniversary, corporate event or just something different for your next big party. Get in touch with Stinky Bay at


If you need design work, we can help you create something memorable. Get in touch with our team at


3D Bottle Render: PTF Motion