Complete Social Media Image Sizes Guide 2025

In today’s digital landscape, where eye-catching visuals dominate our social media feeds, the importance of crafting and sharing images that are perfectly sized for each platform cannot be overstated. Whether you’re a social media enthusiast, a business owner, or a content creator, understanding the intricacies of social media image sizes is key to ensuring your content appears polished, professional, and visually appealing. Join us on a journey through pixels and ratios as we delve into the world of optimal image dimensions for various social media platforms.
Sonny Teeling
Digital Strategist

Use the links below to navigate to the necessary Channel:

  • Facebook
  • Twitter
  • Instagram
  • LinkedIn
  • Youtube
  • Facebook Image Sizes

    Facebook Image SizesFacebook Profile Picture size: 170 x 170 pixels

    Facebook Profile Picture Size

    Displayed on Desktop170 x 170 pixelsDisplayed on Mobile128 x 128 pixels

    Tip: To get the highest possible quality, upload a 1080 x 1080 image and adjust the slider underneath the image so that the dot is all the way to the left.

    Facebook Cover Image – 820 x 360

    Facebook Cover Image Size

    Recommended Size820 x 360 pixelsAppearance on Desktop820 x 312 pixelsAppearance on Mobile640 x 360 pixelsMinimum size400 x 150 pixelsFile FormatRGB, JPG or PNG file less than 100 KB

    Tip: To avoid parts of the content being cut off, ensure all content is within the safe zone (template below).

    Facebook cover mobile desktop size

    Facebook Image Post – 940 x 788

    Facebook image size

    Dimensions940px x 788pxMax File Size8mbFile TypesJPG, GIF or PNG

    Facebook Shared Link – 1,200 x 628

    Facebook shared link size

    Image Dimensions1,200 x 628 pixelsMaximum File Size8mbFile TypesJPG, GIF or PNG

    Facebook Event Image – 1920 x 1080

    Facebook event cover image size

    Image Dimensions1920 x 1080 (16:9 ratio)Minimum Size470 × 174File TypesJPG, GIF or PNG

    Images narrower than 1920 pixels will be enlarged to fit, images wider than 1920 pixels will be cropped on both sides. Images taller than 1080 pixels will be cropped from the top and bottom.

    Facebook Video Post – 1280 x 720 (minimum)

    Facebook video size

    Recommended video dimensions1280 x 720Minimum width600 pixels (length depends on aspect ratio)Landscape aspect ratio16:9Max file size4GBRecommended video formatsMP4 and MOVVideo length max120 MinutesVideo max frames30fps

    Facebook Stories – 1,080 x 1,920 pixels

    Facebook story image size

    Aspect Ratio9:16File TypesJPG, GIF, PNG or MP4

    Twitter Image Sizes

    Twitter Profile Picture – 400 x 400

    Twitter profile picture size

    Image Dimensions400 x 400 pixelsMaximum file size2mbFile TypesJPG or PNG

    Twitter Header – 1500 x 500

    Twitter cover image size

    Image Dimensions1,500 x 500 pixelsMaximum file size5mbFile TypesJPG, GIF or PNG

    Twitter In-stream photo – 1024 x 512

    Twitter instream image size

    Recommended Size1024 x 512Minimum size440 x 220 pixelsRecommended aspect ratio16:9File typesGIF, JPG & PNGMaximum file size3 MB for photos, 5 MB for animated gifs

    Instagram Image Sizes

    Instagram Profile Picture – 320 x 320

    Instagram profile picture size

    Recommended Size320 x 320 pixelsMinimum Size110 x 110File TypesJPG or PNG

    Profile photos need to be 110 x 110 pixels at a minimum. They’re stored at 320 x 320 pixels so make sure to upload an image at least that big, to future-proof.

    Also, they are displayed as a circle. So make sure any elements you want to focus on in the photo are centered so they don’t get cropped out.

    Instagram Image Post – 1080 x 1080

    Instagram image size

    Portrait1080 x 1350 pixelsSquare1080 x 1080 pixelsFile TypesJPG or PNGSupported aspect ratiosAnywhere between 1.91:1 and 4:5

    Tips:

    • If you want your images to look their best on Instagram, aim to upload an image that is 1080 pixels wide.
    • Larger images will be sized down to 1080 pixels, and images less than 320 pixels will be sized up to 320 pixels wide.
    • If your image is between 320 and 1080 pixels wide, Instagram will keep that photo at its original resolution
    • If the aspect ratio of your photo isn’t supported, it will be cropped to fit a supported ratio.

    Instagram Video Post – Square – 1080px x 1080px, Portrait – 1080px x 1350px, Landscape – 1080px x 608px

    Instagram video size

    Recommended video resolution600 x 600 pixels (square) or 600 x 315 pixels (landscape)Aspect Ratios1:1 (square) or 1.9:1 (landscape)Minimum resolution600 x 600 pixelsMaximum resolution1080 x 1080 pixelsMinimum length3 secondsMaximum length60 secondsMaximum size4GBFrame rate30fps maxFile typemp4

    Instagram Stories – 1080 x 1920

    Instagram story image size

    Recommended resolution1080 x 1920Minimum resolution600 x 1067Aspect ratio9:16Max file size4GB

    Instagram Reels – 1080 x 1920 (9:16)

    IGTV video size

    Minimum resolution720pMinimum frame rate30 FPS (frames per second)Vertical aspect ratio9:16Maximum video length15 minutesFile formatMP4

    Tip: You can’t edit your cover photo after you’ve uploaded it, so make sure it’s perfect before you do.

    LinkedIn Image Sizes

    LinkedIn Profile picture – 400 x 400

    Linkedin profile picture size

    Recommended size400 x 400 pixelsMinimum size200 x 200 pixelsMaximum file size10MBImage types includeJPG, GIF or PNG

    LinkedIn Cover image – 1,128 x 191

    Linkedin cover image size

    Recommended size1,128 x 191Maximum file size4MBImage types includePNG, JPG or GIF

    LinkedIn Video Post – 1440 x 1080 (Minimum)

    Linkedin video size

    Video Length3 secs to 30 minFile size75 KB to 200 MBResolution1080p (1440 x 1080; wide 1920 x 1080)File formatMP4OrientationLandscape, and squareAspect Ratio1:2.4 to 2.4:1

    LinkedIn Shared Image and Link – 1200 x 627

    Linkedin shared image size

    The recommended size for images or links1200 x 627 pixelsImage types includePNG, JPG or GIF

    This size works for LinkedIn posts that share a photo or a link with an image to a blog post or article. If you’re only sharing a photo, you have a bit more room for the maximum size if you prefer.

    Youtube Image Sizes

    Youtube Profile Picture – 800 x 800 pixels

    Youtube profile picture image size

    Recommended size800 x 800File TypesJPG or PNG

    They will allow you to choose different borders for your profile photo. However, the size is always the same. Make sure the focus of your photo is centred for the best results

    Youtube Channel Art (cover photo) – 2560 x 1440 pixels

    Youtube channel art image size

    Recommended size2560 x 1440 pixelsMinimum area for text and logos without being cut off1546 x 423 pixelsMinimum dimension for upload2048 x 1152 pixelsMaximum file size6MB

    Youtube Video size – 1280 x 720 pixels (HD)

    Youtube video size

    Minimum resolution1280 x 720 pixels (HD)File TypesMP4 & MOV

    They require videos to be 1280 x 720 pixels in order to meet HD standards. This is highly suggested in order to have good image quality on your video and also attract viewers.

    How can I resize my Social Media Images?

    There are a number of helpful tools you can use to resize your content so that you achieve the optimum social media Image sizes for all placements. These include:

    Photoshop (Paid Subscription)

    Illustrator (Paid Subscription)

    Canva (Free)

    Need help capturing, curating or publishing content for your Business? Get in touch today to see what we can do for you!

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